Tapan Bhat Hires as GM of Yahoo Finance

Yahoo hired Tapan Bhat as president and GM of Yahoo Finance to oversee its fiscal and small business vertical — marking the seasoned exec’s return to the net media company right after additional than a decade.

Bhat will report specifically to Yahoo CEO Jim Lanzone. He starts off at the company May possibly 16 and will be primarily based in San Jose, Calif.

Most not too long ago, Bhat used the previous 3 many years advising startups and their boards. Prior to that, he was main product or service officer at NerdWallet, heading products and engineering, layout, information, revenue and partnerships for the personal finance web-site. He also served as main solution officer at Realtor.com, a division of Information Corp. Bhat, and has held senior roles at Adobe Systems and Intuit.

Verizon Media sold Yahoo last yr for $5 billion to personal-fairness company Apollo Team. From 2005-10, when Yahoo was an unbiased firm, Bhat served as Yahoo’s SVP of purchaser, the place he led the transformation of yahoo.com from a static webpage of one-way links to a portal featuring news, e-mail previews and video. He also opened up Yahoo’s homepage to third-get together content material, and has portion of that Bhat designed Yahoo Excitement which delivered authentic-time highlights of the most well-known content articles from external web pages. While at Yahoo, Bhat also created Yahoo Glue, a universal search practical experience, and enhanced the company’s market share internationally.

“We are thrilled to welcome again Tapan, whose knowledge in setting up and scaling purchaser products, such as in just the finance class, will help us accelerate innovation across Yahoo Finance’s offerings for many years to arrive,” Lanzone, previously head of Tinder and CBS Interactive, mentioned in a assertion. “Tapan also has a exceptional historical past with the Yahoo brand name, expending quite a few decades primary some of the most crucial merchandise in the company’s historical past, and is returning to his roots to enable us drive a new period of development.”

Bhat commented, “Coming back again to Yahoo immediately after all these several years is interesting since it is a completely new company… I look forward to being element of this future chapter of Yahoo’s journey as we build new solutions and solutions that will shape the long run of client finance and investing.”

Bhat retains a bachelor’s diploma in political science from the College of Michigan and an MBA in internet marketing from Georgetown University’s McDonough College of Enterprise.

Yahoo suggests it reaches an audience of almost 900 million people today worldwide. In addition to Yahoo Finance, its brand names contain AOL, Engadget, TechCrunch, Yahoo Sports, Yahoo Finance, Yahoo Fantasy and Yahoo Mail.